Growing up, these gals needed to see people like themselves painted in a positive light instead of something to fix or a before and after to avoid hating or hiding their reality. Representation helps others feel comfortable, beautiful, and like they belong.


If you don’t see yourself in any beauty campaign, you start to think you’re not beautiful. Thank you for everyone’s daring to share their real skin and showing the community that WE ARE BEAUTIFUL.
Join us at the Allergy & Free From Show for The Itch & Bitch Takeover and Mini Meet Up! Hosted at the Balmond Skin Clinic/Stand H10, featuring the “Itch & Bitch” podcast with special itchy guest Lowri Hawkins @lifeoflowri ❤️
📅 14:00, Saturday, 22nd June 2024. See more info on other skin community sessions on @itch_n_bitch’s blog schedule and join our community event chat on WhatsApp if you want to come with us!





We can’t wait to see you there and share some itchy insights & stories together! 💖
@mackies_moments , I just want to share what representation means to me:
For me, representation means EMPOWERMENT of yourself and others. It means seeing and instantly feeling a huge overwhelming sense of BELONGING. It means being inspired and then inspiring others yourself, simply for showing your real skin.
It also means GROWTH.
No one can hurt you because you are acknowledging your insecurities and taking control of your narrative.
It’s NORMALIZING NORMAL SKIN.
Which with time also evolves into ACCEPTANCE.

